Tagged: Big Alcohol

NEWS: Vietnam: Epidemic Of Hazardous Alcohol Use

Nearly half of Vietnamese men consume alcohol at hazardous levels
A study released by the Ministry of Health in Vietnam showed that the numer of male alcohol users increased by 11% since 2010. The number of female alcohol users in country increased by 6% compared to 2010…

NEWS: Mourinho Agrees New Heineken Deal

New Heineken Deal
Manchester United manager Jose Mourinho has reportedly agreed a new deal endorsing Heineken, the third largest beer brewer in the world and main sponsor of UEFA Champions League. According to reports, Mourinho will add another £4million-a-year to his gigantic salary after signing an ad deal with Heineken. The Manchester United boss, 53, now rakes in £10m-a-year in endorsements on top of his £12m salary at Old Trafford…

NEWS: South Korea: Big Alcohol Promotes “Tipsy Live”

South Korea’s leading distiller, HiteJinro, has chosen a new, appalling marketing strategy for a fresh wave of TV commercials. New ads are featuring some of the country’s hottest K-pop stars. The ad campaign is called “Tipsy Live”…

NEWS: Lithuania: Alcohol Industry Self-Regulation Criticized

In Lithuania’s largest retail stores all buyers will have to provide identification documents specifying their age – according to a new self-regulation move by the alcohol industry. The new system is illustrated in a memorandum, which the companies signed with Health Care Minister Juras Pozela in June.
But the move is receiving considerable criticism…

NEWS: Beerhemoth To Be Birthed October 10

AB InBev, SABMiller Merger Set to Close Oct. 10
The multibillion-dollar merger of Anheuser-Busch InBev and SABMiller has cleared all international regulatory hurdles and is set to finalize on Oct. 10, 2016. The estimated US$105 billion deal will create the world’s largest beverage company with combined revenues of approximately $73.5 billion globally…

NEWS: Researchers: Doubtful About DrinkWise

Researchers at Perth University have questioned the objectives of DrinkWise, an Australian not-for-profit organisation funded by the alcohol industry.
In their study the researchers conclude the DrinkWise messages were a form of indirect lobbying serving to protect the alcohol industry from increased government regulation by deflecting industry responsibility for alcohol harm…

NEWS: New Booklet: 12 of 17 SDGs Impacted By Alcohol

New IOGT International booklet released: Alcohol and the Sustainable Development Goals – Major obstacle to development.
Alcohol is an obstacle to achieving 12 out of 17 SDGs…

PRESS RELEASE: Probably… Illegal? Carlsberg and UEFA circumvent French law during EURO 2016

NGOs issue complaint to French government: Carlsberg and UEFA are deliberately circumventing French law during EURO 2016 and in doing so they are exposing alcohol ads to millions of children…