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Jun 22 '23, 8:00 AM - Jun 23 '23, 5:00 PM

Digital Alcohol Marketing in the Spotlight

Date

June 23, 2023

Place

Vilnius, Lithuania

Program

Friday morning session:  Digital alcohol marketing: science evidence

09.00 Welcome and introduction by the chair Kristina Sperkova, president of MOVENDI INTERNATIONAL.

09.15 Dr. Sandra Tricas-Sauras, Prof. at Université Libre de Bruxelles: Ecole de Santé Publique, Centre de Recherche Approches Sociales de la Santé, Brussels, Belgium & Head of Research at Eurocare:
Alcohol & Digital marketing via social media. Time to stop the media-avalanche to protect the at risk
groups?

09.35 Dr. Nicholas Carah, Associate Professor, School of Communication and Arts, University of Queensland, Australia: The complexity of digital alcohol marketing.

10.00 Dr. Sandra Radoš-Krnel, National Expert & Gorazd Levičnik, researcher; National Institute of Public Health, Slovenia: Regulation of Digital Alcohol Advertising – Is Europe Finally Making Progress? Outcomes of a Systematic Review and Case-Study of 12 European Countries.

10.30 Break

11.00 Giulia Ferrarese, researcher of EUCAM will show some remarkable examples of digital alcohol marketing.

11.20 Panel discussion: Future directions for research on digital alcohol marketing

11.50 Conclusions by the chair.

12.15 Lunch

Afternoon session: How to enhance adoption and implementation of digital alcohol marketing bans?

13.30 Dr. Eric Carlin, WHO European Region: Digital alcohol marketing; a global and comprehensive approach: challenges and opportunities

13.50 Prof. Karine Gallopel-Morvan, EHESP School of Public Health, Rennes France: How to use the French lessons of the regulation of traditional alcohol marketing for the regulation of online alcohol marketing?

14.10 Emmi Kauppila, researcher at A-Clinic Foundation, doctoral researcher at University of Tampere, Finland: The impact of the regulation of digital alcohol marketing in Finland since 2015.

14.30 Solveig Haukenes Aase, Master of Laws, The Norwegian Directorate of Health:
Supervising the Norwegian advertising ban in the age of social media: insights and reflections.

14.50 Nijole Gostautaite Midttun MD, president of the Lithuanian Tobacco and Alcohol Control Coalition:
Lessons from implementing alcohol advertising ban in Lithuania: the monitoring, the sanctions and impact on digital marketing.

15.15 Break

15.45 Discussion with the presenters: How to promote a digital alcohol marketing regulation in Europe?

16.15 Conclusions by the chair

16.30 End

How to participate?

For registering for this conference, use this link.

Costs: € 75

Conference dinner on Friday evening June 23: € 40

Payment after registration.

Partners

In cooperation with EUCAM, IOGT-NTO and NTAKK, the Alcohol Policy Network (APN) plans to arrange its annual symposium on the theme of “Industry’s Involvement in Alcohol Policy Making” at the same venue in Vilnius, Thursday, June 22. Please visit APN’s website for further details.