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January 21, 3:00 PM - 4:00 PM
A Web of Interference: How Big Alcohol Undermined Health Policy and Polluted Public Discourse in 2025
Public Launch Webinar: Big Alcohol Exposed Report 2025
Date
January 21, 2026
Time
15:00–16:30 CET
Format
Public virtual webinar (Zoom)
Audience
Policymakers, diplomats, UN agencies, journalists, civil society, researchers
Registration
Save your sport and register here.
Event purpose
This public launch presents the Big Alcohol Exposed Report 2025, revealing how alcohol industry interference systematically shapes public discourse, social norms, and policy processes across regions. The event combines independent evidence with first-hand political and advocacy experience to demonstrate why protecting policy integrity from conflicts of interest is now a public health and democratic imperative.
Objectives
- Present the global misconduct patterns documented in the 2025 report
- Demonstrate and expose how alcohol industry interference operates across regions and political systems and reveal themes of alcohol industry interference strategies in 2025
- Elevate first-hand accounts from alcohol policy advocates facing Big Alcohol lobbying pressure
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Articulate clear solutions to safeguard policymaking and advance the right to health and development
Programme
1. Moderator opening and welcome (5 minutes)
- Kristina Sperkova, International President, Movendi International
2. First hand experience: insights into alcohol industry interference (15 minutes):
- Aadielah Maker Diedericks, Secretary General, Southern African Alcohol Policy Alliance
- Rebecka Öberg, European Policy Officer, Movendi Sweden
- Dr May van Schalkwyk, Research Fellow, University of Edinburgh
3. Big Alcohol Exposed Report 2025 Launch – Main Presentation (10 minutes)
- Pierre Andersson, Senior Alcohol Policy Advocacy Advisor
4. Comments on the report findings (15 minutes):
- Aadielah Maker Diedericks, Secretary General, Southern African Alcohol Policy Alliance
- Rebecka Öberg, European Policy Officer, Movendi Sweden
- Dr May van Schalkwyk, Research Fellow, University of Edinburgh
- Pierre Andersson, Senior Alcohol Policy Advocacy Advisor
5. Big picture comments if time allows (5 minutes)
6. Moderator wrap-up and closing (3 minutes)