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A comprehensive overview of all previous celebrations for World Alcohol-Free Day
One day for a global celebration of the alcohol-free way of life in all its shapes, ways and forms. One day for a global celebration of all the benefits of alcohol-free choices.
On October 3, people and communities around the world organize activities, take over social media, create alcohol-free environments, arrange events, and spread sober inspiration in their societies through small and big actions.
Tell your story
Tell your story about the benefits of going alcohol-free as you experience it.
We asked people what it means for them to live free from alcohol. And here are their stories.
There are billions of people worldwide who enjoy the alcohol-free way of life. And they have different reasons, perspectives and stories to tell about their experiences – especially regarding the benefits of going alcohol-free. We have asked more than 50 of them from 17 different countries. And their stories portray inspiring diversity of people, perspectives and journeys. And their stories also convey a few common themes, across genders, regions, cultures and age groups.
Exciting Alcohol-Free Recipes
Cheers to World Alcohol-Free Day!
To celebrate in fine fashion, we have created an amazing Drinks Book with lots of exciting drinks – for every occasion.
Welcome to the best drink book of the 21st century
12 unique recipes to bring magic into your life. Are you ready to drink up? And then refill the good stuff?
This is the only book that provides you with outstanding drinks for every occasion and for every feeling. You need a drink to get excited? We got you covered! Crave a drink to relax and chill out? We got your back.
Thirsty for the perfect stuff for epic parties? We got the drink that carries you through the night, or weekend, or week – or however long you wanna party. Rather prefer reflecting on out- door adventures around a bonfire and need a drink that captures the mood? This book’s got it all – and a bit more.
Social media Assets – Share Sober Inspiration Online
We have prepared a set of social media assets for YOU!
Feel free to use them to join in the celebrations, spread the message and share Sober Inspiration online.
Many effects people ascribe to alcohol are learned and due to expectations, not due to ethanol’s bio-chemical effects in the human bodyThe majority of the global adult population (57%) live free from alcohol in any given yearThrough alcohol marketing, the alcohol industry is teaching people how to think about the role of alcohol in their positive experiences.Alcohol is not a magical substance. It’s ethanol meaning it is toxic, psychoactive, carcinogenic and addictive when consumed by humans.Ethanol consumed by humans is a depressant that is unpleasant to consume and effects motor and cognitive functions; the positive experiences people make is because of them, their friends and the events. They come from inside. But the alcohol norm has created perceptions that those experiences originate from alcohol consumption.
Listen in and learn, Discuss and interact, contribute and share the sober inspiration.
We are covering different topics, such as: alcohol norm, alcohol-free challenges, and promoting well-being. And more are in the pipeline.
The Alcohol Norm – #1 Sober Inspiration Talk
Join Ann Dowsett Johnston, Farida Al-Abani, and Millie Gooch for a conversation about the alcohol norm – moderated by Kristina Sperkova, the International President of Movendi International.
All three of our rockstar speakers have unique perspectives, innovative thoughts and lots of experience with working to shatter the current alcohol norm and establish a new, fresher, freer and more inclusive social norm.
Ann Dowsett Johnston is the author of the bestselling book ‘Drink: The Intimate Relationship between women and alcohol’.
Farida Al-Abani is secretary general of the Think Tank Nocturum – new perspectives on alcohol.
Millie Gooch is a writer and the founder of Sober Girl Society.
Ann Dowsett Johnston
Farida Al-Abani
Millie Gooch
This Sober Inspiration Talk is about exploring all aspects of the alcohol norm, for instance how it limits people’s freedom, how it affects women, what the current alcohol norm means for people with alcohol problems, and what the alcohol norm means for anyone who wants to make an alcohol-free choice – for whatever reason or period of time.
Date: October 3, 2020
Time: 1PM UTC
Place: ZOOM
Relive the event
Watch the event recording here, and relive the powerful conversation, memorable quotes and profound insights.
Join another set of outstanding leaders, innovators and trailblazers for a conversation about potential and impact of alcohol-free challenges – moderated by Kristina Sperkova, the International President of Movendi International.
There are so many inspiring and successful examples of alcohol-free challenges around the world that are using different tools to support and help people around the world to reduce and quit alcohol and just to enjoy the alcohol-free way of life – for whatever reasons and time periods.
Hello Sunday Morning and Dry January are arguably the most well-known and successful platforms that have become cultural phenomena that have helped changed the conversation about alcohol, mental health and alcohol-free choices.
We look forward to a conversation about what the reasons for success are, lessons learned, and future developments.
Join Richard Piper, the Chief Executive of Alcohol Change UK, the organization running Dry January, and Andy Moore, the CEO of Hello Sunday Morning for a conversation about their work to make alcohol-free choices easier available, more attractive and to change the alcohol norm is doing so – moderated by Kristina Sperkova, the International President of Movendi International.
Watch the event recording here, and relive the powerful conversation, memorable quotes and profound insights.
Crowd-sourced stories about the benefits of the alcohol-free way of life
There are billions of people worldwide who enjoy the alcohol-free way of life. And they have different reasons, perspectives and stories to tell about their experiences – especially regarding the benefits of going alcohol-free.
2019
Here you find all the inspiration you need for October 3, 2019 to join this year’s World Alcohol-Free Day. The 2019 theme is #SoFree.